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Since 1998 CPB has delivered thousands of successful telemarketing and lead generation campaigns for IT vendors, manufacturers and suppliers. As we approach our 20th anniversary I was asked by our…

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Top Tips for Successful B2B eMarketing

Are you looking for Top Tips for Successful B2B eMarketing?   Whatever your stance on traditional versus digital marketing and all the nuances in between, it is clear that eMarketing…

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Top tips for summer marketing campaigns

We work hard all year to deliver successful multi-touch marketing campaigns for our clients. We don't even take our foot off the gas in the summer as we've had great…

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Lies, damned lies, and statistics

"There are two kinds of statistics, the kind you look up and the kind you make up." Rex Stout, American author   It's long been accepted that statistics can be pretty…

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