Ask The Chairman No Comments

Since 1998 CPB has delivered thousands of successful telemarketing and lead generation campaigns for IT vendors, manufacturers and suppliers. As we approach our 20th anniversary I was asked by our…

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Discover Turbo Charged Lead Generation Capability

Every company has a goal to secure sales and achieve a healthy, sustainable profit. A good company website is central to this strategy, but, having a website doesn’t close the…

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Lies, damned lies, and statistics

"There are two kinds of statistics, the kind you look up and the kind you make up." Rex Stout, American author   It's long been accepted that statistics can be pretty…

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In the Hands of IT Technology Experts …

With CPB you can be sure your IT marketing campaign is in the hands of IT technology experts. We understand the importance of having in-depth knowledge about your products. Without…

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Do as Mother Nature and nurture No Comments

  In our digital world lead nurturing is becoming increasingly important as the buyer journey has changed dramatically and continues to evolve. You must engage your audience with relevant and…

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Make Friends; Embrace Social Selling No Comments

Social selling – what is it? Social selling is the process of developing relationships and demand generation as part of the sales process via social networks. Social selling techniques include sharing relevant…

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