T: 01295 263 410 E: infocpb@cpbuk.co.uk
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Specialist technology telemarketing

Targeting the IT industry?
CPB works with great data and proven market
intelligence to deliver top quality lead generation.

Target your audience with consistent brand messaging
across a range of touch points and platforms

Multi-touch marketing;
a holistic approach to your campaigns


Multi-touch marketing lead generation

Target your audience with consistent brand messaging
across a range of touch points and platforms

Expertly delivered, bespoke lead generation campaigns,
saving you time and resources.

Account-based marketing;
personalised targeting and lead gen


Technology channel development

Targeting the IT industry?
CPB works with great data and proven market
intelligence to deliver top quality lead generation.

Right Person, Right Sector, Right Time



Causing people to buy with data-driven, proven and successful technology marketing solutions



Building Relationships and Generating Leads

CPB facilitates business introductions. Delivering IT lead generation services and using UK data, we raise brand awareness through sophisticated use of multi-touch and account-based marketing campaigns. 

We target and nurture your prospects, using the intelligence in our database to begin, intercept and close the buying journey.

CPB delivers targeted, data-driven technology campaigns for IT vendors, suppliers and distributors.

We build audience relationships and trust, resulting in brand loyalty and better sales performance.

Experts at causing people to buy technology products and services since 1998.

CPB delivers outsourced IT lead generation marketing campmaigns and UK data services for the IT industry. We work with vendors, distributors and suppliers of IT products and services delivering marketing campaigns designed to spark the imagination, inspire your prospects and encourage action.

We use a combination of traditional telemarketing and digital marketing resulting in qualified sales lead generation.

Working as a seamless extension of your sales & marketing activity, CPB's aim is to provide an effective service with clear ROI whilst upholding your integrity and credibility. We work on your behalf with a team of expert, highly trained IT industry telemarketers.

CPB supports client marketing campaigns with the most accurate and comprehensive IT industry contact data in the UK. Whatever your target audience, and no matter how granular you want to get, we can supply the precise, accurate contact data and very best lead generation services for IT. CPB is all you need to hit your targets.

CPB UK Ltd corporate video

Inspiring Action and Generating Leads.

Inspiring Action and Generating Leads.



CPB supports its customers by inspiring interactions and generating leads using UK data.

We follow a customised campaign journey that won’t let you down.

We're passionate about marketing, technology and accurate UK data. Put these elements together and you get the perfect combination for a specialist IT marketing services agency.



Independent telemarketing specialists providing our clients with expertly delivered telemarketing campaigns saving them time and resources through accurate targeting and project fulfilment.

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An innovative marketing services agency, CPB incorporates the full functionality and capacity of digital marketing services into its portfolio; delivering successful digital lead generation solutions for client marketing campaigns.

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CPB supports client marketing campaigns with the most accurate and comprehensive UK data for the IT industry. Whatever your target audience, and no matter how granular you want to get, we can supply the contact data you need to hit your targets.

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Experts in helping clients to streamline internal processes and replace time and labour intensive tasks with sophisticated software solutions for sales lead management and marketing automation.

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61 %
of B2B marketers state their biggest challenge is generating high-quality leads
84 %
of companies with a CRM use a lead scoring process to determine the quality of leads
37 %
of B2B marketers are using marketing automation to generate leads.

“Since switching to CPB to deliver our emarketing, we've seen a great improvement in the success of our digital marketing campaigns. CPB's emailing service is highly superior to previous internal attempts. I can't recommend this service enough”

Darren Quinney European Electronique

We used CPB after being introduced to them by one of our partners. We had used a number of agencies in the past however each relationship had its own difficulties and we never really felt we ever got value for money, or were able to build a good longstanding relationship.

CPB take the time to understand the challenges we face as an IT reseller and the market we work in. They’re always willing to work with us rather than against which speaks volumes about them as a business and the confidence they have in their work – which is always to a high standard.

Geoff Besbrode ITB

Since Arrow implemented the fully automated event system, we have seen a noticeable reduction in the amount of time spent on various administration duties involved in running many channel customer events. Additionally, we are also able to provide delegates with professionally branded and automated event communications. The detailed reporting allows Arrow to generate reports that provide the marketing managers with real-time and accurate event ROI. Another great feature of the platform is the ability to amend HTML files, which has considerably reduced design costs. Whilst the mobile app enables the team to instantly update the database with those who have attended events. The event management tool has notably benefitted both the marketing team, and the business as a whole and we would definitely recommend this platform to other companies.

Julie Gibbs, Marketing Director North West Europe Arrow ECS

Over the period that we have known CPB, we have in fact engaged other agencies to carry out lead generation activity but we have always been drawn back to CPB because of results we have gained from their work. Their knowledge and experience helps a great deal in putting campaigns together and the level of detail they secure for us is spot-on. CPB has produced an average £37.00 of sales margin for every £1.00 invested in their campaigns. CPB have proved to be an invaluable partner in growing our business.

Chris Anderson ACSN

CPB is an extension of the Trend Micro and are trusted to develop these early relationships; they are storytellers and customer relationship developers. Of course, we wouldn’t [continue to] retain them if they hadn’t proven their value. It helps that we also enjoy working with them and know they have our interests at heart.

Jonathan West Trend Micro

Good sales leads are key to the success of our business and CPB consistently produces what we need. The comprehensive service they provide takes away a lot of the workload involved in putting a campaign together and the results we have received are very pleasing.

Ayaz Rathore R-Com
  • Actividentity
  • Alcatel-Lucent
  • ArcServe
  • Arrow ECS
  • Aruba Networks
  • Bramatt Comupting
  • CA Technologies
  • CDW
  • Checkpoint
  • Cisco
  • Citrix
  • Clearswift
  • Cognitive Network Solutions
  • Concorde
  • ctera
  • Deep Secure
  • Dimension Data
  • EMC
  • Eurotech
  • Exabeam
  • Extreme
  • F-Secure
  • F5
  • Flow Communications
  • Fortinet
  • Hardware
  • Hewlett Packard Enterprise
  • hp
  • IBM
  • Igel
  • Intelligere
  • ISG
  • ITB
  • Juniper
  • Kaspersky
  • Khipu Networks
  • Lenovo
  • Log Rhythm
  • Maple Networks
  • McAfee
  • NetApp
  • Nimble Storage
  • Nuvoteq
  • Oracle
  • Palo Alto
  • Port-P
  • Proact
  • Quantum
  • Real Serve IT
  • Riverbed
  • Ruckus
  • Sentinel One
  • Splunk
  • Symantec
  • TechData
  • Veritas
  • vmware
  • Westcoast