Lead Generation That Works
CPB UK's goal is to deliver accurate and quality results across your chosen lead generation approach. For 25 years, our team has been exclusively serving the IT Industry with expert lead generation services that promote new pipeline streams and deliver ROI.
Having represented over 400 technology sector customers (including vendors, distribution, resellers and service providers) with a plethora of outbound telemarketing services, we have built up an extensive knowledge base of the end user market and the IT channel. Whether you’re looking for us to identify net new logo end user sales opportunities or to promote your channel partner programme into target resellers, each lead generation service will be carefully designed with your business goals and sales vision in mind.
Our Services
END USER TELEMARKETING
Representing your brand to a carefully selected target market segment that’s right for you whilst generating high quality results that align to your sales or marketing strategy. Our end user telemarketing approach is designed to promote new pipeline streams and ROI for you business.
AI-POWERED LEAD GENERATION
Working in collaboration with Inspired AI, CPB can help you capitalise on AI to generate real revenue. Inspired AI defines value propositions and messaging using AI to ensure marketing campaigns are accurate and targeted at the most profitable opportunities.
LEAD NURTURING
Identifying, qualifying and nurturing opportunities throughout their project lifecycle. With continuous project visibility until it matures enough for your sales team’s involvement. CPB UK’s lead nurturing service is designed to provide insight on the maturation of your target segment’s needs.
MULTI-TOUCH MARKETING
Creating a cohesive outreach journey for your preferred campaign type, be it end user telemarketing, event promotion or channel development. Utilising a blend of digital engagement methodologies to promote brand awareness and capture interactive contacts for priority telemarketing follow up and conversion.
PARTNER ECOSYSTEM
The CPB UK partner ecosystem is a connected ecosystem of trusted partners designed to deliver greater value to our customers. By collaborating with industry-leading organisations, we offer a wide range of innovative services and capabilities tailored to meet your evolving needs.
“Super proactive account management, the best dealings with a telemarketing company that I've ever had…”
IT pipeline and lead generation experts.