Partnering for Success:
Client Perspectives
At CPB, we pride ourselves on building strong, long-term relationships with our clients — and their success speaks for itself. Below, you’ll find a selection of genuine feedback from organisations we’ve worked with. These testimonials highlight the value we bring, the trust we’ve earned, and the impact we’ve made across a range of sectors.

Business Development Director, Advantage Cloud
Jonathan Brown
"Working with CPB is a joy. Their understanding of Managed Services businesses, Vendors and the Channel is exceptional; they really do understand the IT sector. And personally, the best thing about delivering a campaign with CPB is their people: the professionalism, friendliness, and smart-thinking of the team has meant that not only have leads been of a high quality, but that it is genuinely enjoyable to work together! They truly deliver the Advantage Cloud Solutions unique pioneering attitude.”
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“CPB UK is the most proactive, transparent and efficient telemarketing company I’ve ever worked with by far…”

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“Super proactive account management, the best dealings with a telemarketing company that I've ever had…”

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"We thoroughly enjoy working with CPB UK - they are a delightful, hard working and knowledgeable team…”

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"CPB UK demonstrated a good understanding of what we were looking to achieve and managed to show clear ROI at an early stage…”

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“CPB UK provides an excellent level of customer service, deliver to the expectations they set up front, and have generated some interesting engagements for my team..”

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"The precision of the ProspectaBase data is testament to the time and effort spent in cleansing and verifying. The team are conscientious, efficient and highly competent".

Cloud & Security Marketing Manager, Exertis
Negin Karimi
CPB UK is the most proactive, transparent and efficient telemarketing company I’ve ever worked with by far. They are always going the extra mile to ensure that the campaign is a success and I’ve recommended them to many of my contacts in the industry with the confidence that they will be attentive and proactive when handling the accounts. I’m really pleased with the results from the Microsoft campaign and am  looking forward to working on more projects in the future.

ITB Marketing Department
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We used CPB after being introduced to them by one of our partners. We had used a number of agencies in the past however each relationship had its own difficulties and we never really felt we ever got value for money, or were able to build a good longstanding relationship. CPB take the time to understand the challenges we face as an IT reseller and the market we work in. They’re always willing to work with us rather than against which speaks volumes about them as a business and the confidence they have in their work – which is always to a high standard.

Marketing, Cristie Data  
Isa Pandor
Hats off to the CPB calling agents. They understood Cristie and its values and portrayed it perfectly when calling, which resulted in good opportunities. I was hesitant at first with pay per day leads, but once one campaign kicked off my mind was put at ease.

Alcatel-Lucent
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CPB demonstrated a good understanding of what we were looking to achieve and managed to show clear ROI at an early stage of the project. We were delighted with the results.

Partner Marketing Manager, VMware 
Magda Wise
As well as helping VMware improve pipeline and sales, CPB has also helped us develop better relationships with our partners through the Sales Progression Programme. We are seeing significant benefits from our ongoing work with CPB and appreciate their ‘can-do’ attitude and willingness to go the extra mile to help us achieve our goals.

Arrow
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It has been a pleasure working with CPB on this campaign. Once again, they have delivered on all campaign objectives and, due to their expert profiling and targeting, have exceeded expectations. They are a great team of people to work with and are helpful, knowledgeable, reliable and experienced. They are always willing to go the extra mile.

Jazz Networks
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Jazz Networks has found ProspectaBase data, combined with TechKnow Online, to be a valuable part of its outreach marketing strategy. ProspectaBase data is accurate and intelligence-rich and TechKnow’s varied content and vast reach to thousands of UK IT professionals allows us to communicate to the right audience with the right message at the right time. Because it covers a wide range of IT related topics, we believe TechKnow subscribers perceive real value in the content and view TechKnow as a useful resource.

IT pipeline and lead generation experts.