CPB SIMPLIFIES & AUTOMATES LEAD 
MANAGEMENT

From segmenting data to making calls that count, from booking sales appointments to maximising event attendance and from reporting on your data to enabling impressive ROI, CPB provides the complete lead generation package.

SOFTWARE SOLUTIONS FOR SALES LEAD GENERATION & MANAGEMENT

We help clients streamline internal processes by providing software solutions for sales lead generation.
We replace time/labour-intensive tasks with sophisticated software solutions for lead generation and management.

SALES LEAD MANAGER (SLM)

The SLM helps you nurture, track and report on sales leads

  • Well managed nurturing ensures that opportunities do not slip through the net and into the hands of the competition

  • It allows you to create consistent and meaningful dialogue with viable prospects until the appropriate time for a client’s salesperson to take over

  • The SLM portal creates efficiencies

    • It automates the distribution of sales leads securely and efficiently; getting your leads directly to nominated individuals without delay

    • It generates automatic reminders and update requests, thereby encouraging a more disciplined approach to lead follow up

    • It provides a full range of reports and dashboards, making it simple to track collective progress, and also provides ROI on leads aligned to campaigns, vendors, partners and salespeople

MARKETING AUTOMATION

IntelliData incorporates a data segmentation and targeting tool to target your audience and match your required profiling

  • Our intelligent data manipulation and management engine enables you to create precise, targeted, personalised data sets based on any demographic information that your data may hold

  • We offer fully customisable and automated marketing communications functionality

  • We create campaigns based on specific audience criteria

  • The platform offers the following:

    • Automated, simplified and optimised management, storage and manipulation of data

    • A hassle-free approach to automated emailing, communications, surveys, event invitation/registration etc.

    • An analytics and reporting module

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SALES LEAD MANAGER

Software Solutions for Sales Lead Generation

Our objective is to help clients streamline internal processes by providing software solutions for sales lead generation.

We replace time and labour-intensive tasks with our Sales Lead Manager, a sophisticated software solution for sales lead generation and management.

Simplify and automate the generation and management of sales leads

Feeding sales teams with new sales opportunities is an ongoing task. But, have you considered the flip side for the marketing department? Managing the flow of leads, tracking the source, ensuring streamlined follow up and measuring ROI, can be a headache.


The Sales Lead Manager portal is designed to follow each sales opportunity from generation to conversion. With granular visibility into sales team performance, a plethora of filter functionalities to track leads by individual team member, activity type or vendor, automatic alerts to encourage sales team commitment to lead follow up … and much more!


Using the Sales Lead Manager we act as an extension of our clients’ marketing teams, providing expertise, data and solutions which free up time and resource.

WE COMPLEMENT

CAMPAIGNS WITH

INTELLIGENT DATA

CPB UK Ltd

01295 263410

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