CPB simplifies and automates
From segmenting data to making calls that count, from booking sales appointments to maximising event attendance and from reporting on your data to enabling impressive ROI, CPB provides the complete lead generation package.
Software solutions for sales
lead generation and management
We help clients streamline internal processes by providing
software solutions for sales lead generation and management.
Sales lead manager
The SLM replaces time and labour-intensive tasks with a sophisticated software solution for sales lead generation and management.
The SLM helps you nurture, track and report on sales leads and enables consistent and meaningful dialogue with viable prospects until the appropriate time for a client’s salesperson to take over.
Simplify and automate the generation
and management of sales leads
Feeding sales teams with new sales opportunities is an ongoing task. But, have you considered the flip side for the marketing department? Managing the flow of leads, tracking the source, ensuring streamlined follow up and measuring ROI, can be a headache.
The Sales Lead Manager portal is designed to follow each sales opportunity from generation to conversion. With granular visibility into sales team performance, a plethora of filter functionalities to track leads by individual team member, activity type or vendor, automatic alerts to encourage sales team commitment to lead follow up … and much more!
Using the Sales Lead Manager we act as an extension of our clients’ marketing teams, providing expertise, data and solutions which free up time and resource.
The SLM portal creates efficiencies:
It automates the distribution of sales leads securely and efficiently; getting your leads directly to nominated individuals without delay
It generates automatic reminders and update requests, thereby encouraging a more disciplined approach to lead follow up
It provides a full range of reports and dashboards, making it simple to track collective progress, and also provides ROI on leads aligned to campaigns, vendors, partners and salespeople