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    Search
    The Merits of Multi-Touch Marketing
    Helen Pritchett
    • Mar 24, 2021
    • 3 min

    The Merits of Multi-Touch Marketing

    Multi-touch marketing is a content-driven, intelligent, marketing automation approach for highly successful lead generation.
    Data-driven marketing – are you on board?
    Helen Pritchett
    • Feb 15, 2021
    • 4 min

    Data-driven marketing – are you on board?

    Data-driven marketing is the strategy of using detailed customer information and business intelligence for optimised, targeted marketing.
    How B2B customer engagement shapes marketing campaigns
    Helen Pritchett
    • Feb 8, 2021
    • 4 min

    How B2B customer engagement shapes marketing campaigns

    To develop a marketing strategy that truly engages, it’s essential to understand your buyer generations & the differences between them.
    Digital Marketing is the Future
    Helen Pritchett
    • Aug 19, 2020
    • 0 min

    Digital Marketing is the Future

    Digital marketing represents a powerful way of connecting with and influencing customers and prospects.

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