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    01295 263410

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    The New Normal; this time it’s serious
    Helen Pritchett
    • Feb 14
    • 4 min

    The New Normal; this time it’s serious

    Now is no time to hold back, it is time to look to the future, plan campaigns, devise new products and embrace what is to come.
    Warm Up Your Prospects This Winter
    Helen Pritchett
    • Jan 14
    • 5 min

    Warm Up Your Prospects This Winter

    "Baby it’s cold outside" In the inimitable words of Dean Martin, selling can be a cold, lonely game and you can often feel ‘on the...
    Summer marketing campaigns – don't lose valuable momentum
    Helen Pritchett
    • May 19, 2021
    • 4 min

    Summer marketing campaigns – don't lose valuable momentum

    The summer months are typically associated with scarcer enquiries, reduced lead volume, a drop in opportunities and fewer sales....
    Outsource your marketing for better sales performance
    Helen Pritchett
    • May 14, 2021
    • 3 min

    Outsource your marketing for better sales performance

    Outsource your marketing for better sales performance
    Telemarketing – the lockdown era
    Tracey Twynham
    • May 6, 2021
    • 5 min

    Telemarketing – the lockdown era

    Telemarketing proved its worth during the Covid-19 pandemic, bringing results via data intelligence.
    Account-based Marketing Fuels Growth in 2021
    Helen Pritchett
    • Jan 18, 2021
    • 3 min

    Account-based Marketing Fuels Growth in 2021

    Marketing in 2021 will be fuelled by account-based marketing (ABM). ABM is a marketing approach that focuses on a specific set of...
    2021 – A Year of Hope
    Helen Pritchett
    • Jan 11, 2021
    • 4 min

    2021 – A Year of Hope

    It is with great excitement and anticipation that we enter 2021. After the challenges and struggles so many faced (and continue to face)...
    2020 - What a Year
    Helen Pritchett
    • Dec 9, 2020
    • 5 min

    2020 - What a Year

    2020 has been a tumultuous year. We’ve faced challenges in our personal and professional lives. A new normal has been created and we are...
    Capitalise on Data Intelligence
    Helen Pritchett
    • Nov 17, 2020
    • 3 min

    Capitalise on Data Intelligence

    Your data holds significant intelligence with the capacity to aid revenue generation - are you making the most of it? Data is...
    Great Data Delivers ROI
    Helen Pritchett
    • Oct 15, 2020
    • 3 min

    Great Data Delivers ROI

    Great data delivers ROI. Choose unrivalled, clean and accurate IT industry data from CPB and ProspectaBase for bespoke end user intelligence
    Events have gone virtual, and it works!
    Helen Pritchett
    • Oct 7, 2020
    • 4 min

    Events have gone virtual, and it works!

    Countless events have made the switch this year from the traditional face-to-face format to a virtual experience.
    Lead Nurturing Converts Prospects into Customers
    Helen Pritchett
    • Sep 21, 2020
    • 3 min

    Lead Nurturing Converts Prospects into Customers

    If nurturing is taking a back seat to staying afloat, it’s time to consider an outsourced lead nurturing approach.
    CPB Managed Marketing Services
    Helen Pritchett
    • Sep 14, 2020
    • 5 min

    CPB Managed Marketing Services

    CPB UK’s managed marketing services are all fully bespoke and customisable based on your needs and requirements.
    Digital Marketing is the Future
    Helen Pritchett
    • Aug 19, 2020
    • 0 min

    Digital Marketing is the Future

    Digital marketing represents a powerful way of connecting with and influencing customers and prospects.
    ABM - The Missing Link Between Sales And Marketing
    Helen Pritchett
    • Jul 23, 2020
    • 4 min

    ABM - The Missing Link Between Sales And Marketing

    ABM is holistic lifecycle marketing for key accounts which ensures sales & marketing work together to improve ROI
    Making the most of data intelligence
    Helen Pritchett
    • Mar 12, 2020
    • 2 min

    Making the most of data intelligence

    Are you prepared to make the most of the data intelligence at your disposal?
    How Passion Drives Sales
    Helen Pritchett
    • Feb 14, 2020
    • 3 min

    How Passion Drives Sales

    Use account-based marketing combined with accurate UK end user IT contact data to inspire interactions and generation leads .
    Promote your technology event to get the best results
    Helen Pritchett
    • Dec 4, 2019
    • 4 min

    Promote your technology event to get the best results

    Promote your technology event to raise brand awareness and build sales pipeline.
    Use eMarketing To Attract and Connect with New Business
    Helen Pritchett
    • Nov 27, 2019
    • 4 min

    Use eMarketing To Attract and Connect with New Business

    Top tips for using eMarketing to attract and connect with new business
    Renewals Revenue Can Help Build ROI
    Helen Pritchett
    • Oct 15, 2019
    • 2 min

    Renewals Revenue Can Help Build ROI

    Contract and warranty renewals can help build ROI by providing regular income.
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