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    01295 263410

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    Search
    New creative partners to drive sales success
    Polina Cook
    • Jul 1, 2021
    • 2 min

    New creative partners to drive sales success

    CPB UK Ltd is delighted to announce a new, game-changing collaboration with channel creative agency Purechannels, adding a crucial string...
    No Limits Demand Creation; a beginner’s guide
    Helen Pritchett
    • May 25, 2021
    • 4 min

    No Limits Demand Creation; a beginner’s guide

    Creating unique demand creation strategies to help customers grow their businesses
    The Merits of Multi-Touch Marketing
    Helen Pritchett
    • Mar 24, 2021
    • 3 min

    The Merits of Multi-Touch Marketing

    Multi-touch marketing is a content-driven, intelligent, marketing automation approach for highly successful lead generation.
    Data-driven marketing – are you on board?
    Helen Pritchett
    • Feb 15, 2021
    • 4 min

    Data-driven marketing – are you on board?

    Data-driven marketing is the strategy of using detailed customer information and business intelligence for optimised, targeted marketing.
    Putting a Value on Data
    Helen Pritchett
    • Nov 25, 2020
    • 3 min

    Putting a Value on Data

    We’ve talked before about data being the holy grail of any marketer. Data is the glue that holds any campaign together, it’s not just the...
    Capitalise on Data Intelligence
    Helen Pritchett
    • Nov 17, 2020
    • 3 min

    Capitalise on Data Intelligence

    Your data holds significant intelligence with the capacity to aid revenue generation - are you making the most of it? Data is...
    Great Data Delivers ROI
    Helen Pritchett
    • Oct 15, 2020
    • 3 min

    Great Data Delivers ROI

    Great data delivers ROI. Choose unrivalled, clean and accurate IT industry data from CPB and ProspectaBase for bespoke end user intelligence
    Why Best Practice in Data Usage Pays Dividends
    Helen Pritchett
    • Aug 26, 2020
    • 4 min

    Why Best Practice in Data Usage Pays Dividends

    Why data, the ‘holy grail’ of a business, should be given the respect and attention it deserves.
    Making the most of data intelligence
    Helen Pritchett
    • Mar 12, 2020
    • 2 min

    Making the most of data intelligence

    Are you prepared to make the most of the data intelligence at your disposal?
    Renewals Revenue Can Help Build ROI
    Helen Pritchett
    • Oct 15, 2019
    • 2 min

    Renewals Revenue Can Help Build ROI

    Contract and warranty renewals can help build ROI by providing regular income.
    What’s Your Digital Marketing Approach?
    Helen Pritchett
    • Sep 30, 2019
    • 5 min

    What’s Your Digital Marketing Approach?

    Digital marketing is ubiquitous and compelling in its value to growing your business, so what’s your digital marketing approach?
    ABM and MTM – the Perfect B2B Marketing Strategy Combination
    Helen Pritchett
    • Aug 18, 2019
    • 3 min

    ABM and MTM – the Perfect B2B Marketing Strategy Combination

    LEARN MORE ABOUT HOW A MULTI-TOUCH APPROACH CAN BENEFIT YOUR SALES PIPELINE
    Benefits of Working with a Specialist Marketing Agency
    Helen Pritchett
    • Aug 6, 2019
    • 4 min

    Benefits of Working with a Specialist Marketing Agency

    Partner with Experts – why choose a specialist marketing agency.
    The Value of Data; The Driver Behind Everything We Do
    Helen Pritchett
    • Jun 18, 2019
    • 3 min

    The Value of Data; The Driver Behind Everything We Do

    Data might seem innocuous, irrelevant even, but it’s vital; the life blood of many industries.
    Happy 1st Birthday GDPR!
    Helen Pritchett
    • May 28, 2019
    • 5 min

    Happy 1st Birthday GDPR!

    With GDPR now 1 year old, we thought we’d take the opportunity to reflect on the past 12 months.
    The Value of Data; The Driver Behind Everything We Do
    Helen Pritchett
    • May 22, 2019
    • 3 min

    The Value of Data; The Driver Behind Everything We Do

    Data might seem innocuous, irrelevant even, but it’s vital; the life blood of many industries.
    Telemarketing Brings a Bonanza of Benefits
    Helen Pritchett
    • Apr 10, 2019
    • 5 min

    Telemarketing Brings a Bonanza of Benefits

    Telemarketing can help you develop positive and profitable customer relationships through which you’ll develop trust and brand loyalty.
    ePrivacy Regulation – What Monsters Lie Beneath?
    Helen Pritchett
    • Oct 23, 2018
    • 7 min

    ePrivacy Regulation – What Monsters Lie Beneath?

    How will the ePrivacy Regulation affect B2B marketing?

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    01295 263410

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