Polina CookFeb 8, 20235 minThe Rise of the Sales Development RepresentativeSDRs deliver quality leads for sales to close; working with external agencies supports SDRs with data & warm contacts aiding qualification.
Helen PritchettMay 31, 20223 minHow Intent Is Your Data? Intent data isn't new, but is it the next big leap forwards in the world of data-driven marketing and sales? Marketers are increasingly...
Polina CookJul 1, 20212 minNew creative partners to drive sales successCPB UK Ltd is delighted to announce a new, game-changing collaboration with channel creative agency Purechannels, adding a crucial string...
Helen PritchettMay 25, 20214 minNo Limits Demand Creation; a beginner’s guideCreating unique demand creation strategies to help customers grow their businesses