Polina CookJul 1, 20212 minNew creative partners to drive sales successCPB UK Ltd is delighted to announce a new, game-changing collaboration with channel creative agency Purechannels, adding a crucial string...
Helen PritchettMay 19, 20214 minSummer marketing campaigns – don't lose valuable momentumThe summer months are typically associated with scarcer enquiries, reduced lead volume, a drop in opportunities and fewer sales....
Tracey TwynhamMay 6, 20215 minTelemarketing – the lockdown eraTelemarketing proved its worth during the Covid-19 pandemic, bringing results via data intelligence.
Helen PritchettMar 24, 20213 minThe Merits of Multi-Touch Marketing Multi-touch marketing is a content-driven, intelligent, marketing automation approach for highly successful lead generation.
Helen PritchettJan 11, 20214 min2021 – A Year of HopeIt is with great excitement and anticipation that we enter 2021. After the challenges and struggles so many faced (and continue to face)...
Helen PritchettNov 25, 20203 minPutting a Value on DataWe’ve talked before about data being the holy grail of any marketer. Data is the glue that holds any campaign together, it’s not just the...
Helen PritchettNov 17, 20203 minCapitalise on Data IntelligenceYour data holds significant intelligence with the capacity to aid revenue generation - are you making the most of it? Data is...
Helen PritchettOct 15, 20203 minGreat Data Delivers ROIGreat data delivers ROI. Choose unrivalled, clean and accurate IT industry data from CPB and ProspectaBase for bespoke end user intelligence
Helen PritchettSep 14, 20205 minCPB Managed Marketing ServicesCPB UK’s managed marketing services are all fully bespoke and customisable based on your needs and requirements.
Helen PritchettAug 26, 20204 minWhy Best Practice in Data Usage Pays DividendsWhy data, the ‘holy grail’ of a business, should be given the respect and attention it deserves.
Helen PritchettJun 17, 20206 minGo Full Throttle with Summer MarketingNow is the time to go full throttle investing in marketing this summer to build pipeline for sales.
Helen PritchettMar 12, 20202 minMaking the most of data intelligenceAre you prepared to make the most of the data intelligence at your disposal?
Helen PritchettMar 11, 20204 minDo You Need a Marketing Makeover this Decade? insight into the future of marketing from some of the industry’s leading lights
Helen PritchettFeb 14, 20203 minHow Passion Drives SalesUse account-based marketing combined with accurate UK end user IT contact data to inspire interactions and generation leads .
Helen PritchettDec 4, 20194 minPromote your technology event to get the best results Promote your technology event to raise brand awareness and build sales pipeline.
Helen PritchettNov 27, 20194 minUse eMarketing To Attract and Connect with New Business Top tips for using eMarketing to attract and connect with new business
Helen PritchettOct 15, 20192 minRenewals Revenue Can Help Build ROIContract and warranty renewals can help build ROI by providing regular income.
Helen PritchettAug 18, 20193 minABM and MTM – the Perfect B2B Marketing Strategy CombinationLEARN MORE ABOUT HOW A MULTI-TOUCH APPROACH CAN BENEFIT YOUR SALES PIPELINE
Helen PritchettJul 8, 20194 minImprove Summer SalesThis summer, break the mould. Beat any potential sales slump by ramping up your lead generation activity