CPB logo new.png

A no-limits IT lead generation agency

  • Home

  • About Us

    • Testimonials
    • Privacy & GDPR
    • Blog
    • Careers
  • Demand Creation

    • Account-based Marketing
    • Creative Services
    • Data Intelligence
    • Digital Marketing
    • Event Promotion
    • Multi-touch Marketing
    • Research
    • Software Solutions
    • Telemarketing
  • Specialist Vendor Marketing

  • ProspectaBase

  • Contact

  • Digital Ecosystem

  • More

    Use tab to navigate through the menu items.

    infocpb@cpbuk.co.uk

    01295 263410

    • twitter
    • linkedin
    • All Posts
    • IT marketing
    • Account-based marketing
    • targeted marketing
    • marketing automation
    • multi-touch marketing
    • personalised marketing
    • b2b marketing
    • IT contact data
    • engage and nurture
    • digital marketing
    • data intelligence
    • database
    • consumer data
    • Covid-19
    • remote working
    • cloud technologies
    • working from home
    • cloud-based working
    • #stayathome
    • emarketing
    • renewals marketing
    • contract renewals
    • contract and warranty renewals
    • data
    • big data analytics
    • data analytics
    • lead generation
    • demand creation
    • marketing analytics
    • GDPR
    Search
    Nurture Leads for Positive Growth
    Helen Pritchett
    • Apr 27
    • 3 min

    Nurture Leads for Positive Growth

    Lead nurturing allows trust, loyalty, and brand confidence to be established in an approach where the customer is treated with respect.
    Warm Up Your Prospects This Winter
    Helen Pritchett
    • Jan 14
    • 5 min

    Warm Up Your Prospects This Winter

    "Baby it’s cold outside" In the inimitable words of Dean Martin, selling can be a cold, lonely game and you can often feel ‘on the...
    Summer marketing campaigns – don't lose valuable momentum
    Helen Pritchett
    • May 19, 2021
    • 4 min

    Summer marketing campaigns – don't lose valuable momentum

    The summer months are typically associated with scarcer enquiries, reduced lead volume, a drop in opportunities and fewer sales....
    The Merits of Multi-Touch Marketing
    Helen Pritchett
    • Mar 24, 2021
    • 3 min

    The Merits of Multi-Touch Marketing

    Multi-touch marketing is a content-driven, intelligent, marketing automation approach for highly successful lead generation.
    CPB Managed Marketing Services
    Helen Pritchett
    • Sep 14, 2020
    • 5 min

    CPB Managed Marketing Services

    CPB UK’s managed marketing services are all fully bespoke and customisable based on your needs and requirements.
    How to Develop Customer Engagement and Emotional Loyalty to Drive Sales
    Helen Pritchett
    • Aug 10, 2020
    • 5 min

    How to Develop Customer Engagement and Emotional Loyalty to Drive Sales

    Deep and meaningful customer engagement creates an environment where the sales process can flourish, and conversions are more achievable.
    ABM - The Missing Link Between Sales And Marketing
    Helen Pritchett
    • Jul 23, 2020
    • 4 min

    ABM - The Missing Link Between Sales And Marketing

    ABM is holistic lifecycle marketing for key accounts which ensures sales & marketing work together to improve ROI
    Why Surveys are More Valuable Than Ever for Customer Satisfaction and Product Development
    Helen Pritchett
    • Jul 15, 2020
    • 3 min

    Why Surveys are More Valuable Than Ever for Customer Satisfaction and Product Development

    Why surveys are More Valuable Than Ever for Customer Satisfaction and Product Development
    Telemarketing is Proving Highly Effective Whilst Working From Home
    Helen Pritchett
    • May 18, 2020
    • 2 min

    Telemarketing is Proving Highly Effective Whilst Working From Home

    Working from home is a prime time to start a telemarketing campaign
    Working From Home Under COVID-19
    Helen Pritchett
    • Mar 31, 2020
    • 4 min

    Working From Home Under COVID-19

    How is remote working affecting you and your team?
    Engage and Nurture Using Digital Marketing
    Helen Pritchett
    • Mar 16, 2020
    • 3 min

    Engage and Nurture Using Digital Marketing

    Digital marketing can help engage and nurture your prospects
    Do You Need a Marketing Makeover this Decade?
    Helen Pritchett
    • Mar 11, 2020
    • 4 min

    Do You Need a Marketing Makeover this Decade?

    insight into the future of marketing from some of the industry’s leading lights
    Techknow.Online; Why TKO should be in your Marketing Arsenal
    Helen Pritchett
    • Sep 17, 2019
    • 2 min

    Techknow.Online; Why TKO should be in your Marketing Arsenal

    TKO gives you the advantage of getting your message out to the masses with focused, targeted campaigns.
    Beat the Back to Work Blues with an Autumn Reset
    Helen Pritchett
    • Sep 3, 2019
    • 3 min

    Beat the Back to Work Blues with an Autumn Reset

    Focus on building for the future, delivering the best possible products and services and developing pipeline.
    Benefits of Working with a Specialist Marketing Agency
    Helen Pritchett
    • Aug 6, 2019
    • 4 min

    Benefits of Working with a Specialist Marketing Agency

    Partner with Experts – why choose a specialist marketing agency.
    Improve Summer Sales
    Helen Pritchett
    • Jul 8, 2019
    • 4 min

    Improve Summer Sales

    This summer, break the mould. Beat any potential sales slump by ramping up your lead generation activity
    Lead Generation Success Step 3: Content Creation
    Helen Pritchett
    • Jun 16, 2019
    • 2 min

    Lead Generation Success Step 3: Content Creation

    Lead generation success relies upon creating compelling content.
    5 Components of Successful Telemarketing
    Helen Pritchett
    • May 8, 2019
    • 3 min

    5 Components of Successful Telemarketing

    There are many factors and components of successful telemarketing, here we share what we see as the top 5.
    Consumer Engagement in the Engagement Economy
    Helen Pritchett
    • Apr 30, 2019
    • 3 min

    Consumer Engagement in the Engagement Economy

    Consumer engagement is a connection between a consumer and a company or brand through various types of correspondence.
    What’s New About the Way We Buy Technology?
    Helen Pritchett
    • Feb 26, 2019
    • 3 min

    What’s New About the Way We Buy Technology?

    To understand the buying process we need to understand where the power lies and how to reach the key stakeholders.

    CPB UK Ltd

    Subscribe Form

    By submitting your contact information you are giving permission for CPB to contact you.

    infocpb@cpbuk.co.uk

    01295 263410

    • twitter
    • linkedin
    • instagram

    ©2022 by CPB UK Ltd.