In this blog, we will explore the pros and cons of accessing data via online platforms versus traditional spreadsheets.

SDRs deliver quality leads for sales to close; working with external agencies supports SDRs with data & warm contacts aiding qualification.

Customer journey mapping allows you to step into your customer's shoes and see your business from their perspective.

Telemarketing proved its worth during the Covid-19 pandemic, bringing results via data intelligence.

Data-driven marketing is the strategy of using detailed customer information and business intelligence for optimised, targeted marketing.