emotional loyalty

Polina Cook

Maximising Sales Potential: Harnessing the Power of the Nurture Funnel

The key to maximising sales potential lies in cultivating relationships with customers and nurturing them over time via a nurture funnel.

Helen Pritchett

Black Friday; pros, cons, and promos

To have an insight into what Black Friday means to the retailer and consumer today, it is important to understand its origins. According...

Helen Pritchett

Nurture Leads for Positive Growth

Lead nurturing allows trust, loyalty, and brand confidence to be established in an approach where the customer is treated with respect.

IT Pipeline and Lead Generation Experts