As we hurtle towards the end of 2025, we look back at what has been a fast-paced, dynamic and action-packed year! This December, the whole team at CPB UK would like to extend our warmest Seasons Greetings to all our clients, partners, and friends.

We are thrilled to announce we are launching the CPB UK Partner Ecosystem, a collaborative hub designed to elevate value and innovation for our clients. By aligning with industry-leading organisations, we’re delivering future-forward tools, expert consultancy and tailored technologies that empower your business to grow more effectively. 

The key to maximising sales potential lies in cultivating relationships with customers and nurturing them over time via a nurture funnel.

To have an insight into what Black Friday means to the retailer and consumer today, it is important to understand its origins. According...

To develop a marketing strategy that truly engages, it’s essential to understand your buyer generations & the differences between them.