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    01295 263410

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    Goodbye 2021, What’s New in 2022?
    Helen Pritchett
    • Jan 26
    • 5 min

    Goodbye 2021, What’s New in 2022?

    2022; a year of innovation, embracing operational growth and strengthening all aspects of the B2B demand creation ecosystem.
    Warm Up Your Prospects This Winter
    Helen Pritchett
    • Jan 14
    • 5 min

    Warm Up Your Prospects This Winter

    "Baby it’s cold outside" In the inimitable words of Dean Martin, selling can be a cold, lonely game and you can often feel ‘on the...
    New creative partners to drive sales success
    Polina Cook
    • Jul 1, 2021
    • 2 min

    New creative partners to drive sales success

    CPB UK Ltd is delighted to announce a new, game-changing collaboration with channel creative agency Purechannels, adding a crucial string...
    Summer marketing campaigns – don't lose valuable momentum
    Helen Pritchett
    • May 19, 2021
    • 4 min

    Summer marketing campaigns – don't lose valuable momentum

    The summer months are typically associated with scarcer enquiries, reduced lead volume, a drop in opportunities and fewer sales....
    Outsource your marketing for better sales performance
    Helen Pritchett
    • May 14, 2021
    • 3 min

    Outsource your marketing for better sales performance

    Outsource your marketing for better sales performance
    The Merits of Multi-Touch Marketing
    Helen Pritchett
    • Mar 24, 2021
    • 3 min

    The Merits of Multi-Touch Marketing

    Multi-touch marketing is a content-driven, intelligent, marketing automation approach for highly successful lead generation.
    How B2B customer engagement shapes marketing campaigns
    Helen Pritchett
    • Feb 8, 2021
    • 4 min

    How B2B customer engagement shapes marketing campaigns

    To develop a marketing strategy that truly engages, it’s essential to understand your buyer generations & the differences between them.
    Account-based Marketing Fuels Growth in 2021
    Helen Pritchett
    • Jan 18, 2021
    • 3 min

    Account-based Marketing Fuels Growth in 2021

    Marketing in 2021 will be fuelled by account-based marketing (ABM). ABM is a marketing approach that focuses on a specific set of...
    2021 – A Year of Hope
    Helen Pritchett
    • Jan 11, 2021
    • 4 min

    2021 – A Year of Hope

    It is with great excitement and anticipation that we enter 2021. After the challenges and struggles so many faced (and continue to face)...
    2020 - What a Year
    Helen Pritchett
    • Dec 9, 2020
    • 5 min

    2020 - What a Year

    2020 has been a tumultuous year. We’ve faced challenges in our personal and professional lives. A new normal has been created and we are...
    Capitalise on Data Intelligence
    Helen Pritchett
    • Nov 17, 2020
    • 3 min

    Capitalise on Data Intelligence

    Your data holds significant intelligence with the capacity to aid revenue generation - are you making the most of it? Data is...
    Great Data Delivers ROI
    Helen Pritchett
    • Oct 15, 2020
    • 3 min

    Great Data Delivers ROI

    Great data delivers ROI. Choose unrivalled, clean and accurate IT industry data from CPB and ProspectaBase for bespoke end user intelligence
    Events have gone virtual, and it works!
    Helen Pritchett
    • Oct 7, 2020
    • 4 min

    Events have gone virtual, and it works!

    Countless events have made the switch this year from the traditional face-to-face format to a virtual experience.
    Lead Nurturing Converts Prospects into Customers
    Helen Pritchett
    • Sep 21, 2020
    • 3 min

    Lead Nurturing Converts Prospects into Customers

    If nurturing is taking a back seat to staying afloat, it’s time to consider an outsourced lead nurturing approach.

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    01295 263410

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