Polina CookApr 94 minMaximising Sales Potential: Harnessing the Power of the Nurture FunnelThe key to maximising sales potential lies in cultivating relationships with customers and nurturing them over time via a nurture funnel.
Polina CookFeb 8, 20235 minThe Rise of the Sales Development RepresentativeSDRs deliver quality leads for sales to close; working with external agencies supports SDRs with data & warm contacts aiding qualification.
Helen PritchettJun 14, 20225 minAligning Sales and Marketing for Better Customer Experience and Pipeline Results How well aligned are your sales and marketing departments? Do you need to drive better alignment for more successful prospecting? The...
Helen PritchettMay 31, 20223 minHow Intent Is Your Data? Intent data isn't new, but is it the next big leap forwards in the world of data-driven marketing and sales? Marketers are increasingly...